This video reel demonstrates Adobe Flex application projects I was invovled with when I was at Allurent. This reel features applications for Borders Books and Alltel Wireless. What you see here is a result of hard work by teams of people that include product/project managers, graphic designers, software developers and QA engineers.

Borders Books wanted a home page application that would feature timely merchandised product items such as books and DVDs arranged in categories. So exactly what was I responsible for? For Borders, I was the principal graphic user interface developer. Anything that you can see and interact with is a result of programmatic action, in this case developing in ActionScript3 within the Adobe Flex framework.

The application development begins it’s life as a visual design mocked up by a graphic designer. She also described the “vibe” of how the application should behave from the drag motion inertia of the books to the transition effects when various visual elements appear or disappear. These behaviors need to be programmed. Then there’s the motion implementation of shelves and the items within them. For this I must acknowledge the guidance of my Flex mentor Joe Berkovitz!

The Alltel Phone Selector is similar to Borders in which merchandised products are featured, but in the form of a motion carousel in which motion of the items appear to be traveling in a circular path. For this project, I was part of a larger team of developers that handled user interface development. I did have a specific role as the “skinner” where I was responsible for ensuring that the application was “pixel perfect” to the graphic designer’s specifications.